26. June 2017 | Marathon-News

The Messe Frankfurt and BMW continues as partners of the Mainova Frankfurt Marathon

The organizer of the running classic on the Main are happy to have such longtime faithful partners as sponsors. The Messe Frankfurt and the Mainova Frankfurt Marathon follow the same path together by this year’s event on the 29th of October 2017. The Messe Frankfurt holds the biggest running sport event of the city that was already in the past supported and sponsored.

First and foremost, as the title sponsor, in addition to being from 2007 as accompanying main sponsor and since 2014 under name and logo of the umbrella brand “Messe Frankfurt”. Not least, it is due to Messe Frankfurt as operator of the “Frankfurt Convention Center” that the oldest German city marathon offers the probably most emotional finish line in the marathon world.

Running director Jo Schinder says, “The partnership with the Frankfurt Convention Center is based on a longtime trusting cooperation. We are very happy, that the trade fair grounds with also be the heart of the marathon weekend.”

Since 2011 is BMW a very important partner of the Mainova Frankfurt Marathon.  From 2011 to 2014 was BMW the title sponsor from the running classic on Main and continues to be the main sponsor and automobile partner. The automobile concern and motion events GmbH, the organizers of the Mainova Frankfurt Marathon, extended their partnership another 3 years until 2019.

“The complete BMW running sport arrangement is a success story. It was very important and consequently to continue this partnership. BMW is glad, to continue to be a partner in Frankfurt for the running sport,” says Peter van Binsbergen, President of the BMW Group Sales Subsidiary.

BMW supports the Mainova Frankfurt Marathon with automobiles and motorcycles. The theme efficiency mirrors not only the BMW efficient dynamics technology, but also carries essentially, the Frankfurt city marathon to continue the sustainability and to continue to support the marathon organization on their way having a “Green Marathon”. The best example of this is the electric powered BMW i3 with the highly-efficient BMW eDrive technology being once again to be seen along the marathon route. In addition, all of the provided eco-friendly BMW C-Evolution Scooters will be underway along the route.